Maintenance & Support Since 2017 - Now

Trend Following

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Overview

Project Overview

The client has several web properties, with Trend Following as the main online business entrance.

There is also a personal brand website (https://covel.com) and a content portal (https://turtletrader.com).

To make these websites run smoothly, along with other services in use like DNS, email, and hosting, the client needs a reliable one-stop vendor who can handle them all.

Scope

  • Custom WordPress landing pages that integrate with WooCommerce.
  • Connect the website with third-party marketing platform APIs.
  • DNS and hosting migration.
  • Regular maintenance and updates.
Challenge

The Challenge

  • There are many different integrations to pick up and maintain.
  • Security concerns for WordPress and WooCommerce.
  • The skillsets required to maintain all these services and websites are very broad and span different domains.

Constraints & Context

  • The services needed are a wide variety and span different domains.
  • Building custom WordPress landing pages requires both frontend and backend skills.
  • Hosting and DNS migration are essentially operations and IT tasks.
  • Marketing knowledge is also involved when building customer onboarding and intake forms.
Solution

Our Approach

  1. One-stop technical partner handling code, infrastructure, and operations.

  2. Custom WordPress/WooCommerce development with third-party API integrations.

Screenshots

The Result

Technologies

Tech Stack

WordPress WooCommerce PHP JavaScript CSS Cloudflare Third-party Marketing APIs
Results

Outcomes

  • Continuous 8-year partnership (2017-present) as go-to technical vendor.
  • Efficient task completion without coordination overhead.
  • Client peace of mind to focus on business while we handle technical infrastructure.

"Yoren has been maintaining my websites since 2017. What I appreciate most is her reliability—she responds quickly, handles everything from custom development to hosting migrations, and I never have to worry about things breaking. She has become an essential part of my online business operations."

— Michael Covel
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